Social Mind: Social and AI Insights

Welcome to Wednesday 🙌

It's a content creation and prep day for me today. Tomorrow, I've got a busy day of training then a long weekend in Glasgow so the next update will be Tuesday next week.

Have a great rest of the week and enjoy your weekend 🙌

JP
📞Call/WhatsApp on 029 2078 9139

Number of the day

Grocery shopping habits are changing

57% of grocery shoppers want to be able to purchase products directly on the site where they discover them1 and of the global shoppers that make purchases online, 22% currently use a grocery delivery service.

Source: Ipsos

Social news

Elon Musk to proceed with $44bn buyout of Twitter after U-turn

Elon Musk has offered to complete his proposed $44bn (£38bn) acquisition of Twitter in a dramatic U-turn on his decision to walk away from the deal.

Commentary:

Expect massive changes to Twitter.

The full story from the beginning in summary:

Musk agreed to buy Twitter Then he didn't want to anymore Twitter said but you've signed a contract Musk said but you lied about the tons and tons of fake users Musk changes agrees to buy Twitter at the original price

New features

Helping businesses grow with AI, messaging and video

Meta are introducing ads in new places and are making more use of AI and creative tools to give brands an easier way to create, tell their story, and grow their business.

Tips

12 Ways to Improve Your LinkedIn Page in 2023

Some good advice from LinkedIn here. Just ignore the advice about Showcase Pages.

Videos

Daniel Murray @Dmurr68

LinkedIn DMs be like:

Hey. I wanted to reach out because I notice you breathe and I breathe as well. Are you open for a 15 min call today?