New features
Add WhatsApp to Instagram
From WhatsApp Business it's now possible to add WhatsApp to your Contact Info on your Instagram Professional Profile.
See my Instagram Profile to see this in action.
Customers can now find you on WhatsApp
Users will soon be able to search for businesses in WhatsApp.
Searches by business name or category, including restaurants, shops, travel and banking are possible. Results include verified business accounts plus a map.
This new business search feature will launch in Brazil, Colombia, Indonesia, Mexico, and the UK initially.
WhatsApp expand shopping
WhatsApp’s is expanding its end-to-end shopping experience outside of India where it's hugely popular. The feature allows users to browse and buy items like groceries through WhatsApp. messaging.
Public comments on Facebook Stories
I had a pop up on the Android Facebook app today asking me if I'd like to Comment (rather than privately message) on a Story. I flagged this up last year, so perhaps the feature is getting closer to a wider or full launch.
Comment: Would be an interesting new way to engage with Facebook Stories.
Tips
Guide to text message abbreviations and acronyms
Text abbreviations are shortened versions of a word or phrase used. The abbreviations and acronyms are used to save time, avoid typing and ensure a social media post stays within a certain character limit. Although many seem as if they are misspelled, grammatically incorrect or confusing, texting abbreviation and texting acronyms are commonly used and are meant to expedite communications by shortening them so that the user doesn't have to spell out phrases, expressions or sentences.
techtarget.com
Transform your small business marketing with WhatsApp Business
WhatsApp Business is an app that’s purpose built for small businesses. But as it’s not been promoted much, the chances are you’ve never heard of it. But I would suggest you take a look as it has some great features that can help grow your business. New features are being added all the time and it looks set for take off in 2021. For example, you can now add a Shop and showcase your products and services.
pollingersocial.co.uk
Social Mind: Social and AI Insights
It's Tuesday!
This morning I'm off to Berkshire to be interviewed in a TV studio for a live webinar where I'll be talking about tips and tricks for social media success.
Lots of WhatsApp Business news today so here's my https://wa.me/message/H5TQA6APDUPPL1 should you want to message me plus under tips you'll find my blog post on WhatsApp Business.
Have a successful day!
JP
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