Number of the day

Twitter's top customer not happy 💀

HBO, Twitter’s top advertiser in September, spent nearly $12 million on ads, but for the month of January (as of January 25), it spent just over $54,000.

Source: Pathmatics  

Social news

New features

New "Messaging Highlights" feature on Insta 📤

Instagram is testing a new feature for creators and businesses called "Messaging Highlights" to help keep messaging organised with the following categories:

👉New Followers 👉Recurring Conversations 👉Potential Customers 👉Ad Response

Thanks to Matt Navarra, @mattnavarra on Twitter, and Kishanu Karmakar, @KishanuK on Twitter for flagging this one up.

 

Tools

Videos

Twitter was wild yesterday 😲

I woke up to this on Twitter on Sunday 👀