Pinterest is testing a new ad option 🆕 and the rest of Tuesday's social media news  

Social news

Hey, where’s the Twitter Blue revenue sharing Elon Musk promised a month ago? 🤔

On February 3rd, Musk said Twitter would share ad money with creators who bought Twitter Blue ‘starting today.’ But we haven’t found anyone who actually got paid.

theverge.com  

Massive Twitter Outage Due To ‘Internal Change’ 🤦‍♂️

Twitter outages spiked Monday due to an “internal change,” according the social media giant, with tens-of-thousands of users reporting Twitter outages from Seattle to Boston.

“Some parts of Twitter may not be working as expected right now,” said Twitter’s Support on the social media platform at 12:19 p.m. ET today. “We made an internal change that had some unintended consequences.”

Comment: Twitter continues its death rattle. I can't see it being around beyond the summer.

crn.com  

New features

Pinterest is testing a new ad option 🆕

Pinterest is testing a new ad option called Premiere Spotlight, which offers prime ad placement on the Search page for 24 hours - or longer, with back-to-back slots.

Kohl's is the first partner to test this new ad solution. Advertisers can create engaging video promotions with a "Visit Site" call-to-action that opens up their website within the Pinterest app.

Currently in beta testing with selected partners, Premiere Spotlight is set to launch more widely later this year.

 

New video editing on Instagram 📺

Instagram is testing a new feature that allows users to trim their Stories video clips before posting.

The feature works in the same way as the video trim feature for Reels and feed posts, allowing users to condense videos into shorter clips.

Currently, Stories' maximum video length is 60 seconds per individual clip. Users can create longer Stories by uploading multiple clips individually.

Thanks to Alessandro Paluzzi for this one.

Comment: Should make the video editing process on Instagram more seamless and user-friendly.

The Daily Social  

Videos

Consumers using social to research purchases 🛍️

Over 75% of consumers have used social media to search for products, services, or experiences.

Question: Are you using hashtags to make your products and services more discoverable?

Source: TINT  

This might actually be real soon...although time is running out ⏲️

Thanks to Sali Anne for this one.

 

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