Number of the day

Video is big on Pinterest

Users now watch nearly 1 billion videos every day on Pinterest.

Source: Enterprise Apps Today

 

Social news

WooCommerce Announce Strategic Partnership With TikTok

WooCommerce, the leading open-source eCommerce platform, today announced a strategic partnership with TikTok, one of the world’s fastest-growing content platforms with one billion users globally.

 

New features

Twitter is suggesting Shared Connections

I spotted this yesterday for the first time. Not sure if it's a test or new feature but Twitter is identifying shared connections for you to follow.

 

Instagram’s Working on a Video Reaction Option for Reels

Taking an idea from TikTok - surprise, surprise, Instagram is working on the ability to comment on Reels using video.

 

New profile switcher

I've spotted that Facebook is testing a new profile switcher to change from your profile to any Page (but has to be one of the 'new Page experience') ones that you manage. It's handy.

 

You can can use your favourite social media dashboard with TikTok

TikTok is extending its Marketing Partner Program to add new content marketing partners with popular social media dashboards including:

Hootsuite
Brandwatch
Sprinklr
Emplifi
SproutSocial
latermedia

Tools like SocialPilot and Buffer will be added in due course.

 

Tools

Have you tried SocialPilot?

SocialPilot is the scheduling tool I use every day and the one I recommend when training.

It's easy to post and repost to multiple accounts and you can download reports with a single click, so great to show your boss or your clients if you're a social media manager.

Try SocialPilot for free for 14 days (aff link)

 

New mini-site from Twitter for creators

Fuel your next culture-shaping idea through the art and science of using Twitter.

Start with goals, industries or our extensive product list.

 

Videos

Twitter algorithm doing its work

Perfect alignment.