Social news
Twitter's Developers' Conference 'Chirp' is on 16 November 2022
The Chirp Developer Conference is a celebration of the innovation developers have brought to Twitter, the opportunities that await, plus a few surprises. For those that can’t make it in person, Twitter will live stream the keynote and post all content online.
twitter.com
New features
New Meta Advantage+ ad automation tools
Meta’s bringing new tools to its ad automation product Meta Advantage to help advertisers maximise ad spend.
Rolling out to ecommerce and retail advertisers on 15 August, the new Advantage+ shopping campaign tool automaties up to 150 creative combinations. It’ll soon support US-based Facebook or Instagram shops as a campaign destination too.
Secondly, small businesses can now access Advantage+ creative and Advantage audience to create Facebook ads.
Advantage+ creative automatically adjusts creative for each person who views your ad according to what will engage them most, while Advantage audience creates a personalised audience based on your Page details that automatically adjusts over time.
LinkedIn adds new templates for posts
LinkedIn have added new template options for posts, which provides a range of text formatting and background options for your LinkedIn updates.
There'll be rolled out over the coming...well, years probably 😀
Comment: You guessed it...they are horrendous and no one will use them.
Facebook continue to push Reels
I spotted yesterday that Reels rather than Stories is now the default tab on the Android mobile app.
Facebook will begin testing end-to-end encryption as default on Messenger app
Facebook announced yesterday that it will begin testing end-to-end encryption as the default option for some users of its Messenger app on Android and iOS.
theguardian.com
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