Number of the day

Are you making your products available to buy in your customers' feeds?

Businesses who tag products in their Feed posts generate 37% more sales on average.

Source: Instagram

Comment: Need advice on setting up shop on Facebook/Instagram/WhatsApp? Get in touch

 

New features

New Reels features

Adam Mosseri announced 3 new Reels features yesterday.

  • ‘Add Yours’ Sticker
  • Instagram to Facebook cross posting
  • Facebook Reels Insights

Comment: It was notable that in his presentation he referred to just 'video' a couple of times instead of Reels. Will all videos on Facebook and Instagram become Reels and then when they do I guess there's no need to call them Reels any more? 🤔

 

Tools

Videos

Don't forget to add water

Reminds me of the time someone handed me a packet of sports tablets after a race which I put in my mouth, only to realise they were supposed to be dissolved in water 🤦